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Selling Your Home Doesn’t Have to Be Overwhelming
Step-by-step strategies, expert insights, and a checklist to ensure your home sells fast and for top dollar.
- Pricing strategies to get top dollar
- Marketing techniques to attract serious buyers
- Step-by-step checklist for a smooth sale
- Negotiation tips to secure the best deal
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Thanks for downloading the Home Selling Simplified guide! It's packed full of great information, checklists and tips and tricks. Enjoy and I'll be reaching out to answer any further questions.
John L.
Pricing It Right from Day One
No one wants to sit on the market for months. I analyze local trends and recent sales to price your home just right—so it sells quickly and for top dollar.
Closing Without the Headaches
Paperwork, negotiations, and last-minute issues? I handle all of it—so you can focus on what comes next, whether it’s buying your next home or moving forward stress-free.
Marketing That Actually Works
Forget boring listings. I make sure your home gets seen by the right buyers with professional photos, social media promotion, and targeted advertising that brings serious offers to the table.
Find Out What Buyers Would Pay for Your Home
Your Path to Homeownership—Simplified & Stress-Free.
From start to finish, I guide you through every step—so you can buy with confidence, avoid common mistakes, and get the best deal possible.
STEP ONE
Getting Started
- We start with a consultation to understand your needs, budget, and must-haves in a home.
- I provide customized home alerts and access to off-market & pre-market listings so you don’t miss out on great opportunities.
- If you’re not pre-approved yet, I connect you with trusted mortgage lenders who will help you understand your loan options.
STEP TWO
Making a Strong Offer
- Once you find the right home, I analyze comparable sales to ensure you’re making a competitive offer without overpaying.
- I explain the terms, contingencies, and conditions of your offer so there are no surprises later.
- I handle all negotiations to make sure you get the best possible price and terms.
STEP THREE
Home Inspections & Appraisals
- After your offer is accepted, I guide you through the home inspection process, ensuring any issues are addressed before closing.
- If needed, I negotiate repairs with the seller to protect your investment.
- Your lender will order an appraisal to ensure the home is valued correctly.
STEP FOUR
Closing the Deal
- I coordinate with lenders, escrow, and title companies to ensure a smooth closing process.
- I’ll go over all final documents so you know exactly what you’re signing.
- On closing day, you’ll get your keys and officially become a homeowner!
ABOUT ME
JOHN LAWSON
Hi, I’m John Lawson, and I know that buying or selling a home is more than just a transaction—it’s a big life moment. That’s why I’m here to make the process as smooth, stress-free, and rewarding as possible.
With over 22 years of military service, I’ve built my career on discipline, integrity, and attention to detail—qualities I now bring to real estate. I specialize in helping families and veterans navigate the Elk Grove and Sacramento markets with confidence and ease.
As part of Better Homes and Gardens Real Estate, I offer exclusive access to pre-market listings, top-tier marketing strategies, and concierge-level service, all backed by a brand that homeowners trust nationwide.
Whether you're buying, selling, or just exploring your options, I’d love to be your guide. Let’s connect and create a plan that works for you!
John Lawson